A Step by Step Guide to Getting on TV
In "Making PR Work for You: A Step by Step Guide to Getting On TV", you'll learn from a 35 yr PR vet how to plan, pitch and train for a local TV segment, reaping the rewards of increase credibility, awareness and business!
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Module 1: Overview: Find Your Story
Module 1, Lesson 1: Learning How to Play In-House Reporter
Module 1: Lesson 2: Ways You Could Be On TV
Module 1, Lesson 3: What Is Newsworthy?
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Module 2: Overview: Do Your Homework
Module 2: Lesson 1: Watch TV With a Purpose
Module 2: Lesson 2: How to Find a TV Contact
Module 3: Make Your Point
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Module 3: Make Your Point
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Module 4: Overview: What's Your Pitch?
Module 4, Lesson 1: Write That Pitch
Module 4, Lesson 2: Visuals for Your Pitch
Module 4, Lesson 3: Timing of Pitches
Module 4, Lesson 4: Now What?
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Module 5: Overview: Practice, Practice, Practice
Module 5, Lesson 1: Prepare
Module 5, Lesson 2: Presentation
Module 5: BONUS: Media Interview Practice
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Module 6: Overview: You're At The TV Station. Now What?
Module 6, Lesson 1: What to Wear
Module 6, Lesson 2: What to Bring Along to the TV Station?
Module 6, Lesson 3: What to Expect at the TV Station
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Module 7: Overview: You Did It! Now Make the Most of It!
Module 7: Lesson 1: Re-Merchandise Your TV Appearance
Module 7, Lesson 2: Watch, Learn and Repeat